The reality television series Three 6 Mafia's Adventures In HollyHood debuted on MTV in 2007, chronicling the group's move to Hollywood, California following their Oscar win. "Hard Out Here For A Pimp", Hustle & Flow's lead single co-written by DJ Paul, won the Oscar for Best Original Song at the 78th Academy Awards, instantly catapulting Three 6 Mafia into a higher echelon of entertainment royalty. Three 6 Mafia's legendary status in Memphis led up-and-coming director Craig Brewer to call on Paul and his cohorts for music to be featured in his 2005 motion picture Hustle & Flow, a gripping story of Hip Hop, poverty and chasing dreams, in which DJ Paul also made a memorable cameo. From his early Three 6 Mafia days as a Southern rap pioneer, Paul's skills as a DJ, producer, and rapper helped propel the raucous ensemble to multiple RIAA platinum and gold plaques by way of smash hits such as "Tear The Club Up", "Late Night Tip", "Sippin' On Some Syrup" and "Stay Fly".
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